Most people, when they go shopping for clothes, take their time to do said shopping. They'll make it a little trip, a fun afternoon. Part of the reason for this, is simply that fitting clothes takes time. That's why it's not something people will do if they don't have much time on hand, and people will just walk past clothing shops. Because of this, these shops miss out on potential customers. If consumers were aware that fitting could be more effective and quicker, they might be more inclined to drop by in a store to try something on.
Extra-Reality is developing an application that lets potential customers fit clothes quickly. It is not needed to change into the new clothes, customers only have to stand in front of a large mirror-like screen and select they piece of clothing they want to try on. The application recognizes the human form and projects and transforms the piece of clothing on the screen so that it encapsulates the image of the customer as if they were wearing it. This works well, because the screen acts like a mirror by using an integrated camera. Because of the ease of use and swiftness of trying clothes on this way, it will become very easy to try something on that a customer might not have otherwise tried and, maybe, they would be surprised by how good it looks!
Shopping like this provides a way for potential customers to try things on with ease, and allows them to shop quickly and effectively.
Interested? Contact us!
Using the virtual fitting room.
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